A little bit different post this week, but I wanted to talk up the Drybar in Pasadena. Now, I know this concept isn’t new, but since I’ve been growing my hair out, I’m becoming more and more excited about participating in this affordable but luxurious trend. Especially at the Drybar, which is a “brand new ‘blow dry bar’ concept created around a very simple idea: No cuts. No color. Just blowouts for only $40.”
Located on S. Lake Ave., in the courtyard next to Lemonade and William Sonoma, Drybar was founded by Alli Webb, a professional hairstylist who created the Drybar after her in-home blow-out referral business skyrocketed in popularity. Now, with a stealer team behind her, Webb has made quite a name for herself. Drybar’s success has caught the eye of numerous online, TV, and print media, from Cosmopolitan and Vanity Fair to CBS This Morning and Good Day LA.
So, what does $40 get you? A wash, blow-out, and a style of your choice–which are all conveniently named after cocktails. From straight looks (the Straight Up and the Manhattan), tight curls (the Cosmo and the Southern Comfort), and loose waves (the Mai Tai and the Cosmo-Tai), to messy do’s (the Dirty Martini), up looks (the Uptini), and little lady curls (the Shirley Temple), Drybar has something for everyone.
Plus, they sell every item they use, giving you the ability to try your own Drybar blow-out at home. Like their mascot, the yellow blowdryer (aka Buttercup) for $190 and their 3-Day Bender curling iron for $125, which has a rotating barrel to make curling hair quick and easy. Products too, from nourishing shampoos, shimmering leave-in conditioners, and heat protector frizz fighters to volumizing mousse, smoothing creams, and shine creams, each item falls under $40. A steal.
Whether you try this luxurious yet affordable trend solo or with a group of gal pals (they do parties!) be sure to visit the Drybar for your next pampering treat.
http://www.thedrybar.com/ (626) 376-4480